EVENT SPHERE
Designing a better way to discover, host, and engage with events effortlessly
Project Type
User Research and Product Design
Tools
Figma
This event app is designed to simplify discovering, joining, and hosting events while addressing key user pain points. The focus is on intuitive event discovery, seamless engagement, and accessible event creation. Through extensive competitor analysis and multiple design iterations, the app delivers a frictionless and engaging user experience.
The Challenge
(01)
What I Discovered: Real Problems Users Face
Discovering and attending events should be simple, yet many users struggle with poor recommendations, low engagement, and confusing event creation processes. I wanted to design a solution that makes events easier to find, more engaging, and accessible to all.
Through competitor analysis and UX research, I identified key challenges faced by users and businesses:
Hard to Find Relevant Events
Generic recommendations didn’t match user interests
Low Engagement & Interaction
Attendees had no way to connect before events.
Complicated Event Creation
Hosts found it overwhelming to set up events.
Lack of Accessibility Features
No options for disabled-friendly event experiences.
Models and vision
Based on the research insights, I mapped out essential user flows to shape the app’s structure and clarify its purpose.
The Solution
(02)
Making Event Discovery Effortless
Users struggled to find relevant events due to generic recommendations and poor filtering options. My goal was to create a more personalized and engaging discovery experience.
Boosting Event Engagement
Pre-event interaction was lacking, making it difficult for attendees to connect. I introduced features to create a more social and engaging event experience.
Simplifying Event Creation for Hosts
Creating an event was overwhelming with too many steps. I streamlined the process to be intuitive and frictionless.
(01)
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